by Jeryl Massini-Ryan | Feb 26, 2016 | Productivity
PLEASE STOP DOING EVERYTHING YOURSELF! It’s the beginning of the year, a time to start fresh, right? Right. So I’d like to give you a tip for your business. It’s nothing earth-shattering, nothing new or different, but it’s one of the most overlooked things out there and most people don’t do it. Are you ready for it? You’re sure? DON’T TRY TO DO EVERYTHING YOURSELF! Yep, that’s it. Now I know you’re rolling your eyes – Okay, Jeryl, okay – we’ve heard that a million times – thanks so much for the “valuable tip”. Just humor me for a few minutes. Grab a piece of paper and a pen. Go on! Now, draw a vertical line down the center of the paper, dividing it into two columns. Title the left side “Things That Make Me Money”. Title the right side “Other Stuff”. You know what comes next, right? Start writing. Write down every single thing you do throughout the day. If it’s something that directly leads to you making money – like holding webinars, doing Google Hangouts, creating content for a product, shooting videos, etc. – put that under “Things That Make Me Money”. If it’s something that does NOT directly lead to you making money – dealing with client and prospect inquiries, setting up campaigns in your CRM system, gathering info for reporting, going back and forth with venues for an event you might be holding, anything like that – put it under “Other Stuff”. Now, if you’re someone who really needed to do this exercise, I’ll bet the “Other Stuff” column is a lot longer than...
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