PLEASE STOP DOING EVERYTHING YOURSELF!
It’s the beginning of the year, a time to start fresh, right? Right. So I’d like to give you a tip for your business. It’s nothing earth-shattering, nothing new or different, but it’s one of the most overlooked things out there and most people don’t do it. Are you ready for it? You’re sure?
DON’T TRY TO DO EVERYTHING YOURSELF!
Yep, that’s it. Now I know you’re rolling your eyes – Okay, Jeryl, okay – we’ve heard that a million times – thanks so much for the “valuable tip”.
Just humor me for a few minutes.
Grab a piece of paper and a pen. Go on! Now, draw a vertical line down the center of the paper, dividing it into two columns. Title the left side “Things That Make Me Money”. Title the right side “Other Stuff”. You know what comes next, right? Start writing. Write down every single thing you do throughout the day.
If it’s something that directly leads to you making money – like holding webinars, doing Google Hangouts, creating content for a product, shooting videos, etc. – put that under “Things That Make Me Money”. If it’s something that does NOT directly lead to you making money – dealing with client and prospect inquiries, setting up campaigns in your CRM system, gathering info for reporting, going back and forth with venues for an event you might be holding, anything like that – put it under “Other Stuff”.
Now, if you’re someone who really needed to do this exercise, I’ll bet the “Other Stuff” column is a lot longer than “Things That Make Me Money”. And that’s scary. That’s seriously bogging you down and messing with your productivity.
You need to be concentrating on doing what you do best – MAKING MONEY! Everything under “Other Stuff”? GET RID OF IT. You shouldn’t be doing ANY of that. Give it to someone else to do – OUTSOURCE it. Once all that stuff is being handled by someone else and all you’re doing are the things that make you money (which is the stuff you’d rather be doing anyway, right?), your productivity will SKYROCKET, as well as your income.
Imagine that for a moment. You’re spending your time creating a product, interviewing on a podcast, brainstorming with your peers, delivering content on a webinar – and you’re not worried about the day to day stuff because it’s being handled by someone else. You’re probably going through a lot less Excedrin and Tums as well, right? 🙂
It will take you very little time to do this exercise, but it might be the best thing you do for yourself this year.
If you’d like to chat about how to go about getting this stuff accomplished, hit me up here or send me an email – and check out my website for ideas about what you should be handing off to someone else.
Get this stuff out of your way – you’ll feel SO much better! Outsourcing is the key to freedom!